There is money in the future

An image of the menu screen from an Apple TV
An Apple TV menu screen, courtesy of the CBC website.

I’m giving credit where credit is due on this entry.  Fellow blogger Rikki Firth sent me the link that sparked this post.  If you’re a dog lover, you can follow her blog about her dog Buddy here.

She sent me a great article from the Huffington Post.  Basically it states how the trend of cord-cutting is rising in millennials.  As well as the rising number of people who could qualify for being cord-nevers.  That got me thinking and I searched for comparable Canadian information and found this nifty little article from the CBC.

I’m not surprised at the number of millennials who are looking to get their TV fix via streaming services.  What I am amazed at, is how many of them will say they will pay a monthly fee to Netflix or HBO for high quality content.  In America, there seems to be more and more anecdotal evidence that the big broadcast companies are embracing this emerging format to view television.  The movement is growing towards quality over quantity.  No one is demanding to have 900 channels any more.  No one has the time.  Instead consumers have been saying, we only have time for a few hours a week of television.  We want to spend it watching something worthwhile.

This would be a lesson that Bell and Rogers should quickly learn if they want to remain relevant for the next century.


2 thoughts on “There is money in the future

  1. Hey thanks for the shout out! I certainly didn’t expect it. But good points for sure as I know I’d rather watch a few fabulous channels with amazing content with the limited time I have to watch TV. I know some people who only watch Netflix whereas I’m all about my sports channels. 🙂


    1. Yeah it makes one think that it’s only a matter of time before someone comes up with a live event streaming service.


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